In a bold move set to shake up the crypto landscape, Rumble’s CEO and pro-crypto advocate, Chris Pavlovski, confirmed the launch of the Rumble Wallet in collaboration with Tether, slated for the third quarter of 2025. With an ambitious eye on dethroning Coinbase’s dominance, Rumble aims to offer a robust non-custodial wallet for Bitcoin and stablecoins, poised to energize the creator economy on a global scale.
A New Contender in the Crypto Wallet Arena
The announcement, made via Pavlovski’s post on X, has stirred excitement and curiosity among crypto enthusiasts and market analysts alike. “Our goal is to become the most prominent non-custodial Bitcoin and stablecoin wallet, powering the creator economy,” Pavlovski emphasized, highlighting the firm’s vision to revolutionize how creators monetize their content. While specifics remain under wraps, whispers suggest that support for Tether Gold (XAUT) could be part of the package. This move aligns with Tether’s broader strategy, as seen in Tether’s U.S.-Focused Stablecoin Could Launch Later This Year, indicating a significant expansion in their offerings.
This venture marks a significant step for Rumble, originally founded in 2013 as a haven for small content creators seeking an alternative to YouTube. The company’s foray into the crypto world began earnestly last March with the announcement of a Tether (USDT) wallet, following Tether’s hefty $775 million investment in Rumble in December 2024. A strategic move, indeed.
Market Dynamics and Competitive Landscape
Entering a market teeming with giants like Coinbase, Robinhood, and MetaMask, Rumble’s wallet faces formidable competition. Last year, the use of mobile crypto wallets surged, hitting an all-time high of 36 million users in the fourth quarter. Coinbase, the titan Pavlovski aims to challenge, boasted over 100 million registered users in 2024—a testament to its market stronghold. This competitive environment is further intensified by recent developments such as Visa and Baanx Launch USDC Stablecoin Payment Cards, which highlight the growing integration of stablecoins into mainstream financial products.
Yet, Rumble isn’t stepping into this arena unarmed. The firm has been steadily building its crypto credentials, notably joining the ranks of Bitcoin acquisition companies. Since March, Rumble has amassed 210 BTC, valued at nearly $22 million today, hinting at its commitment to crypto integration.
Financials and Future Prospects
Despite reporting a net loss of $2.7 million for the first quarter of 2025, Rumble’s financial performance shows signs of recovery. The loss is a marked improvement from the $43 million deficit recorded in Q1 2024, and the company’s revenue of $23.7 million exceeded expectations, driven by a 34% year-over-year increase. Analysts have taken note of Rumble’s ability to enhance subscription revenue and expand monetization across its platforms.
However, the road ahead isn’t without challenges. Rumble’s monthly active users dipped to 59 million, a decline from the previous quarter’s 68 million. Moreover, while Rumble shares (RUM) ticked up slightly in after-hours trading, they have still plummeted 40% year-to-date—raising questions about investor confidence and long-term viability.
Looking Forward
As Rumble prepares to launch its wallet later this year, questions abound. Will it manage to carve out a significant niche in the saturated crypto wallet market? How will the collaboration with Tether unfold? And perhaps most crucially, can Rumble’s bid to empower content creators truly disrupt the current monetization models?
The crypto community waits with bated breath. For Rumble, the third quarter of 2025 may well be a defining moment—one that could either propel it into the upper echelons of the cryptocurrency ecosystem or highlight the daunting challenges of taking on industry behemoths. As the launch date approaches, all eyes will be on how this intriguing narrative unfolds.
Source
This article is based on: Rumble CEO confirms Tether-collab crypto wallet to launch in Q3
Further Reading
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Steve Gregory is a lawyer in the United States who specializes in licensing for cryptocurrency companies and products. Steve began his career as an attorney in 2015 but made the switch to working in cryptocurrency full time shortly after joining the original team at Gemini Trust Company, an early cryptocurrency exchange based in New York City. Steve then joined CEX.io and was able to launch their regulated US-based cryptocurrency. Steve then went on to become the CEO at currency.com when he ran for four years and was able to lead currency.com to being fully acquired in 2025.
