Metaplanet, a Tokyo-based juggernaut in the cryptocurrency arena, has catapulted itself into the ninth position among the world’s largest bitcoin holders. This impressive leap was confirmed on June 16, 2025, when the company’s holdings reached a staggering 10,000 BTC, surpassing even the renowned crypto exchange Coinbase, which boasts a still-formidable 9,267 BTC.
A Calculated Move
Metaplanet’s ambitious acquisition was announced by CEO Simon Gerovich on X, marking the purchase of 1,112 bitcoins at an eye-popping average price of $105,435 each—totaling a hefty $117.2 million. This strategic move not only underscores the company’s bullish stance on bitcoin but also highlights its commitment to maintaining a significant presence in the digital asset space. As of today, Metaplanet’s total bitcoin investment is valued at approximately $947 million, with an average acquisition cost of $94,697 per BTC, according to BitcoinTreasuries.com. This acquisition aligns with their broader strategy to significantly expand their bitcoin holdings, as detailed in Metaplanet Aims for 210,000 Bitcoin by 2027 With $5.4 Billion Equity Raise.
Here’s the kicker: Metaplanet’s bitcoin yield—a proprietary metric that gauges the percentage change in the ratio of total BTC holdings to fully diluted shares outstanding—has shown a robust performance across recent quarters. From a respectable 41.7% in Q3 2024 to a staggering 309.8% in Q4 2024, and 95.6% in Q1 2025, the firm has consistently demonstrated its prowess in navigating the often volatile crypto markets. For Q2 2025, up to June 16, the yield stands at an impressive 87.2%.
Market Reactions and Strategic Financing
The market’s reception to Metaplanet’s aggressive bitcoin strategy has been notably positive. Investors responded with enthusiasm, as evidenced by a 26% surge in the company’s share price, closing at 1,895 yen on Monday. This uptick reflects growing confidence in Metaplanet’s strategic direction and its ability to leverage bitcoin’s potential as a store of value.
To fuel its bitcoin-buying spree, Metaplanet took a bold step by issuing $210 million in zero-percent ordinary bonds. This move, while unconventional, signifies the company’s innovative approach to finance its ambitious expansion plans without incurring traditional interest expenses. “The zero-percent bonds are a testament to our confidence in bitcoin’s future,” said a spokesperson for Metaplanet, adding that the strategy is designed to maximize shareholder value while maintaining financial flexibility. This financial maneuver is part of a larger fundraising effort, as previously reported in Metaplanet to Raise $5.3B, Japan’s Largest Stock Warrant Deal, to Grow Bitcoin Stash.
Historical Context and Future Implications
Metaplanet’s journey down the bitcoin path began in April 2024, at a time when the cryptocurrency market was experiencing a mix of exuberance and skepticism. The company’s methodical accumulation of BTC underscores a broader trend of institutional adoption, as more traditional firms recognize the potential of digital assets as a hedge against inflation and economic uncertainty.
However, the road ahead is not without its challenges. The volatile nature of bitcoin, coupled with regulatory uncertainties, presents both opportunities and risks. Analysts are keeping a keen eye on how Metaplanet navigates these waters, particularly in light of its substantial financial commitments and the evolving global crypto regulatory landscape.
Looking forward, Metaplanet’s moves raise intriguing questions about the sustainability of its strategy. Will other companies follow suit, or will they adopt a more cautious approach? And how will regulatory developments impact the firm’s long-term plans? As the crypto market continues to evolve, Metaplanet’s journey offers valuable insights into the dynamic interplay between innovation, risk, and opportunity in the world of digital assets.
Source
This article is based on: Metaplanet Overtakes Coinbase With 10K BTC, Becomes No. 9 Bitcoin Holder
Further Reading
Deepen your understanding with these related articles:
- Metaplanet shares jump after $5.4B plan to buy Bitcoin
- Metaplanet Aims to Raise $5.3 Billion to Buy More Bitcoin
- Japan’s ‘Strategy,’ Metaplanet, to buy 91K Bitcoin in next 18 months

Steve Gregory is a lawyer in the United States who specializes in licensing for cryptocurrency companies and products. Steve began his career as an attorney in 2015 but made the switch to working in cryptocurrency full time shortly after joining the original team at Gemini Trust Company, an early cryptocurrency exchange based in New York City. Steve then joined CEX.io and was able to launch their regulated US-based cryptocurrency. Steve then went on to become the CEO at currency.com when he ran for four years and was able to lead currency.com to being fully acquired in 2025.