In a bold move underscoring its relentless pursuit of Bitcoin accumulation, Japan’s Metaplanet has fortified its position as a crypto heavyweight by purchasing an additional 555 Bitcoin. This acquisition, revealed on May 7, 2025, lifts the firm’s total holdings to a striking 5,555 BTC—now valued at over $536 million. The latest purchase involved an eye-popping expenditure of $53.4 million, with each Bitcoin acquired at an average price of $96,134.
A Strategic Play in the Crypto Arena
Metaplanet, a Tokyo-listed enterprise, has become a formidable player in the digital currency domain, gaining notoriety for its aggressive investment strategy. CEO Simon Gerovich, the charismatic force behind the company, confirmed that the firm has spent a total of $481.5 million to amass its Bitcoin trove, with an average acquisition cost of $86,672 per Bitcoin.
Interestingly, the company isn’t just playing the long game with Bitcoin; it’s leveraging financial instruments to fuel its crypto ambitions. Metaplanet disclosed the issuance of $25 million in zero-coupon ordinary bonds to fund its ongoing Bitcoin purchases. Since early 2024, the firm has raised a substantial 35 billion yen ($244 million) through these bonds and stock acquisition rights, in collaboration with its partner, Evo Fund.
Gerovich’s enthusiasm is palpable. “In Japanese, the number 5 is pronounced ‘Go,’ so today we’re shouting: Go go go go — to the moon and beyond!” he declared in a spirited post on X.
Expanding Horizons: The US Connection
The company isn’t stopping at acquisitions. On May 1, 2025, Metaplanet unveiled plans for a significant leap into the US market with the creation of Metaplanet Treasury, a subsidiary based in Florida. This strategic move aims to raise up to $250 million, further fueling Metaplanet’s Bitcoin strategy and opening a gateway to US capital markets. This development is part of a broader strategy detailed in Metaplanet Registers U.S. Treasury Arm to Grow Its Bitcoin Reserve Strategy.
Metaplanet’s expansion comes as no surprise to market watchers. The firm has been on a buying spree throughout 2024 and 2025, making significant acquisitions that have bolstered its Bitcoin reserves. In April alone, it snapped up 696 BTC for $67 million and followed up with another 330 Bitcoin purchase later that month at an average price of $85,605 per BTC. By April 24, the crypto giant had expanded its holdings to 5,000 BTC, following a 145 BTC acquisition for $13.4 million.
Market Implications and Future Trajectories
What does this mean for the crypto markets? Metaplanet’s aggressive accumulation has not gone unnoticed. Its shares experienced a robust 11% uptick by midday on the Tokyo exchange, reflecting investor confidence and a buoyant market response. The company’s proprietary BTC Yield, a key performance metric, has exhibited impressive growth, soaring to 309.8% in Q4 2024 and 95.6% in Q1 2025, though it has tempered to 21% this quarter.
The strategic moves by Metaplanet—ranging from its significant Bitcoin acquisitions to its foray into the US—highlight its intent to cement its status as a major player in the global crypto landscape. As Asia’s largest public corporate holder of Bitcoin and the 11th largest globally, according to BitcoinTreasuries.NET, Metaplanet’s activities are closely watched by industry insiders and investors alike. For more insights on their US expansion, see Metaplanet to open US arm, plans to raise $250M for Bitcoin strategy.
The future, however, holds uncertainties. The volatile nature of Bitcoin prices and the regulatory environment pose potential challenges. Yet, Metaplanet’s bold strategy appears unwavering, raising questions about whether others will follow in its footsteps or if this is merely a high-stakes gamble in the ever-evolving crypto market.
Source
This article is based on: Metaplanet reaches 5,555 Bitcoin milestone with latest 555 BTC buy
Further Reading
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Steve Gregory is a lawyer in the United States who specializes in licensing for cryptocurrency companies and products. Steve began his career as an attorney in 2015 but made the switch to working in cryptocurrency full time shortly after joining the original team at Gemini Trust Company, an early cryptocurrency exchange based in New York City. Steve then joined CEX.io and was able to launch their regulated US-based cryptocurrency. Steve then went on to become the CEO at currency.com when he ran for four years and was able to lead currency.com to being fully acquired in 2025.