Hong Kong-based Animoca Brands is setting its sights on the bustling streets of New York, eyeing a public listing that could reshape its trajectory. The company, a stalwart in the digital asset space, sees an opportune moment as U.S. President Donald Trump’s administration adopts a more lenient stance on cryptocurrency regulation. Yat Siu, Animoca’s executive chair, hinted to the Financial Times that an announcement regarding this strategic move might be on the horizon.
A New Chapter in New York
Animoca’s potential entry into the U.S. market marks a significant pivot for the firm. Delisted from the Australian Securities Exchange back in 2020 over governance issues and the murky status of some of its crypto holdings, the company has since fortified its foundation. With investments in major players like OpenSea, Kraken, and Consensys, Animoca is not just another player in the crypto sandbox; it’s a giant.
“Timing and strategic positioning are our guiding stars, not the ebbs and flows of the market,” Siu explained. This philosophy appears to be steering Animoca towards a future where the world’s largest capital market could soon feature prominently in its playbook.
The Trump Effect
The return of Donald Trump to the Oval Office has been met with a wave of optimism in the crypto world. Under his administration, the U.S. Securities and Exchange Commission has put a halt to over a dozen enforcement cases against digital asset firms. Meanwhile, the Department of Justice has dissolved its cryptocurrency enforcement unit. Such shifts signal a dramatic softening in regulatory posture, which many in the industry view as a breath of fresh air. For more on the legislative landscape, see Trump’s Crypto Sherpa Bo Hines Says Crypto Legislation on Target for Quick Completion.
“This is a unique moment in time,” Siu asserted, underscoring the potential boon for crypto firms seeking a foothold in the U.S. market. Not capitalizing on this moment, he suggests, would be a squandered opportunity.
The newly relaxed environment is encouraging not just Animoca but other crypto entities as well. OKX, for instance, is setting up shop in San Jose, California, after settling a hefty $504 million case with U.S. authorities. Nexo, which had previously exited the U.S. due to regulatory ambiguity, is making a comeback, illustrating a broader trend of re-engagement with the American market. This aligns with the broader legislative discussions, as detailed in U.S. Congress Braces for Intense Debate Over Crypto Legislation This Summer.
Animoca’s Financial Fortitude
Animoca’s financial health appears robust, a crucial factor as it considers a New York listing. For the year ending December 2024, the company reported unaudited earnings of $97 million from $314 million in revenue—a significant leap from previous years. With $300 million in cash and stablecoins, along with over $538 million in digital assets, Animoca is well-poised for its next chapter.
Siu also hinted at the possibility of other portfolio companies, like the U.S.-based Kraken, following Animoca’s lead with potential listings in 2025 or 2026. Such moves could further cement the group’s influence in the cryptocurrency sector.
The Road Ahead
Animoca’s potential listing is more than just a business maneuver; it’s a statement about the evolving landscape of digital assets. As the regulatory environment in the U.S. becomes more welcoming under Trump’s leadership, the implications for the broader market are profound. However, questions linger about the sustainability of this trend and whether the current administration’s policies will endure in the long term.
As Animoca navigates this new terrain, its journey will be closely watched by industry stakeholders. There’s a palpable sense of anticipation—what lies ahead could very well redefine the parameters of the crypto world. For now, the road to New York seems paved with promise, yet the twists and turns of regulatory shifts are likely to keep the industry on its toes.
Source
This article is based on: Animoca eyes New York listing, cites Trump’s crypto-friendly stance
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Steve Gregory is a lawyer in the United States who specializes in licensing for cryptocurrency companies and products. Steve began his career as an attorney in 2015 but made the switch to working in cryptocurrency full time shortly after joining the original team at Gemini Trust Company, an early cryptocurrency exchange based in New York City. Steve then joined CEX.io and was able to launch their regulated US-based cryptocurrency. Steve then went on to become the CEO at currency.com when he ran for four years and was able to lead currency.com to being fully acquired in 2025.
