In a rapidly evolving cryptocurrency landscape, tech giants SoftBank and Ark Invest appear to be positioning themselves at the forefront of the stablecoin revolution. Both firms are reportedly in early discussions to invest in Tether, the issuer behind USDT, the world’s largest stablecoin. This potential investment comes at a time when Tether is aiming to raise up to $20 billion, which would catapult its valuation to an eye-popping $500 billion, according to a report by Bloomberg.
The Stablecoin Surge
Stablecoins, a class of cryptocurrencies pegged to traditional fiat currencies like the U.S. dollar, have seen explosive growth. As of now, the sector has expanded by 40% this year, reaching a substantial $287 billion, according to data from RWA.xyz. Analysts at Citibank foresee an even more remarkable trajectory, predicting a market value of $4 trillion in a bullish scenario.
The allure of stablecoins lies in their promise to revolutionize global payment systems. Proponents argue that these digital assets offer a cheaper and faster alternative for cross-border transactions, leveraging the efficiency of blockchain technology. This potential to disrupt traditional financial systems has caught the attention of investors worldwide.
Tether’s Market Dominance
Tether’s USDT stands at the pinnacle of this burgeoning market with a market cap of $173 billion. The company has capitalized on its substantial holdings in U.S. Treasuries, leading to a windfall in profits, particularly from bond yields. In the second quarter alone, Tether reported a staggering $4.9 billion in profits.
The company’s strategic focus has been primarily on serving emerging markets, where access to U.S. dollars is limited. However, Tether is now setting its sights on the U.S. market with the introduction of USAT, a dollar token designed to comply with the GENIUS Act, America’s pioneering federal crypto legislation for stablecoins. To spearhead its U.S. expansion, Tether has enlisted Bo Hines, a former director of the White House Crypto Council, who advised President Donald Trump on cryptocurrency policies.
Investor Interest and Industry Implications
The potential entry of SoftBank and Ark Invest into Tether’s fundraising round underscores the heightened interest from institutional investors in the stablecoin sector. SoftBank, a global tech investment powerhouse, and Ark Invest, led by the visionary Cathie Wood, are known for their strategic bets on disruptive technologies. Their involvement could provide Tether with not just capital, but also valuable expertise and credibility.
Yet, this development raises questions about the broader implications for the crypto market. With Tether’s valuation potentially soaring to $500 billion, it would become one of the world’s most valuable private companies. Such a significant fundraising effort could signal a shift in how traditional finance views stablecoins and their place in the financial ecosystem.
A Competitive Landscape
Tether is not the only player making waves in the stablecoin market. Circle, the issuer of the second-largest stablecoin USDC, recently went public in June. Its stock price experienced a meteoric rise from around $30 to $300, highlighting the fervor among investors eager to tap into the stablecoin trend. Circle’s successful public offering serves as a testament to the growing appetite for exposure to the stablecoin theme.
The competition between Tether and Circle is not just a battle for market share but a race to capture the minds and wallets of a global audience. As more investors and companies recognize the potential of stablecoins, the dynamics of this competition are poised to shape the future of digital finance.
Regulatory Challenges and Opportunities
As Tether and its competitors expand their reach, regulatory scrutiny is expected to intensify. The introduction of the GENIUS Act in the U.S. signifies a growing recognition of the need for regulatory frameworks that address the unique challenges posed by stablecoins. While regulations may present hurdles, they also offer an opportunity for industry players to build trust and legitimacy.
Tether’s proactive approach in aligning its new USAT token with the GENIUS Act requirements demonstrates a willingness to engage with regulators and comply with evolving standards. This move could set a precedent for other stablecoin issuers, fostering a more secure and transparent environment for users and investors alike.
The Road Ahead
As SoftBank and Ark Invest contemplate their participation in Tether’s ambitious fundraising, the stablecoin market stands at a crucial juncture. The potential influx of capital from such prominent investors could accelerate the development and adoption of stablecoins, propelling the sector into its next phase of growth.
However, the path forward is not without challenges. Regulatory landscapes, technological advancements, and market dynamics will all play pivotal roles in shaping the future of stablecoins. As the world watches closely, one thing is clear: the stablecoin revolution is just beginning, and its impact on global finance could be profound.
In the bustling world of cryptocurrencies, the stablecoin sector remains a beacon of innovation and opportunity. As Tether aims for the stars with its ambitious valuation, the involvement of investment titans like SoftBank and Ark Invest could be the catalyst that propels the stablecoin market into a new era of growth and acceptance.

Steve Gregory is a lawyer in the United States who specializes in licensing for cryptocurrency companies and products. Steve began his career as an attorney in 2015 but made the switch to working in cryptocurrency full time shortly after joining the original team at Gemini Trust Company, an early cryptocurrency exchange based in New York City. Steve then joined CEX.io and was able to launch their regulated US-based cryptocurrency. Steve then went on to become the CEO at currency.com when he ran for four years and was able to lead currency.com to being fully acquired in 2025.