Ethereum, the world’s second-largest cryptocurrency by market capitalization, is under the spotlight as Standard Chartered sets a year-end price target of $7,500 for Ether. This comes as a breath of fresh air for investors, especially following the recent market pullback. The financial giant argues that ETH treasury solutions seemingly offer more compelling prospects compared to Bitcoin alternatives.
Ethereum’s Resurgence
In the wake of recent market volatility, Standard Chartered’s optimistic projection for Ether has piqued the interest of crypto enthusiasts and investors alike. This outlook is not without reason. The bank’s analysts believe Ethereum’s intrinsic value and utility in the decentralized finance (DeFi) space make it a more attractive long-term investment. “Ethereum’s role in DeFi and its upcoming upgrades position it uniquely,” noted a spokesperson from the bank. “Its ecosystem is robust, and the recent dip has created what we see as a good entry point.” For more insights on Ethereum’s competitive edge, see our analysis on Ethereum’s Tech Edge Could Outshine Bitcoin.
The pullback in the market—often a gut-wrenching experience for investors—has paradoxically set the stage for potential gains. With Ethereum’s network upgrades and the growing adoption of its blockchain for smart contracts, the cryptocurrency is poised for a resurgence, according to analysts.
The Case for ETH Treasuries
Standard Chartered’s analysis goes beyond just numbers. They argue that companies holding Ether in their treasuries might be making a smarter choice compared to those opting for Bitcoin. “Ether’s utility in programmable money and DeFi gives it an edge,” says crypto strategist James Lee. “It’s not just about holding a digital asset; it’s about leveraging Ethereum’s capabilities for broader financial applications.” This trend is further explored in our recent coverage of Public Keys: Ethereum Treasuries Soar, Bitcoin ETFs’ $1 Billion Bleed, Crypto IPO Chatter.
This sentiment is echoed by industry insiders who highlight Ethereum’s ongoing evolution, particularly with the much-anticipated Ethereum 2.0 transition. The shift towards proof-of-stake (PoS) is expected to enhance scalability and reduce energy consumption—a critical factor in today’s environmentally conscious investment landscape.
The Broader Market Context
Ethereum’s journey has been nothing short of a rollercoaster. From its inception, it’s evolved from an experimental blockchain into a platform underpinning countless decentralized applications (dApps). Despite this, Ethereum has faced its share of challenges, including scaling issues and high gas fees. However, the community’s resilience—demonstrated through continuous upgrades and innovations—has kept Ethereum relevant and thriving.
The recent market pullback, which saw Ether’s price retreat from its previous highs, has been attributed to a mix of macroeconomic factors and market sentiment. Yet, it’s precisely this dip that Standard Chartered views as a strategic entry point for investors looking to capitalize on Ethereum’s long-term potential.
Future Implications and Unresolved Questions
As we inch closer to the end of 2025, the crypto world is watching closely to see if Standard Chartered’s bullish prediction materializes. While the bank’s forecast is encouraging, it raises questions about the sustainability of such growth. Can Ethereum maintain its momentum amid increasing competition from other Layer 1 and Layer 2 solutions? And as regulatory scrutiny intensifies globally, how will this impact Ethereum’s adoption and price trajectory?
For now, investors seem cautiously optimistic, buoyed by the bank’s confidence and Ethereum’s ongoing developments. But as with any market, especially one as volatile as crypto, only time will reveal whether these projections hold true. In the meantime, the conversation around Ethereum—its potential, its challenges, and its future—continues to captivate the financial world.
Source
This article is based on: Ethereum, ETH Treasuries at ‘Good Entry Point’ After Market Pullback: Standard Chartered
Further Reading
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- Bitcoin ETFs Shed $1 Billion in Five Days Amid Ethereum Comeback

Steve Gregory is a lawyer in the United States who specializes in licensing for cryptocurrency companies and products. Steve began his career as an attorney in 2015 but made the switch to working in cryptocurrency full time shortly after joining the original team at Gemini Trust Company, an early cryptocurrency exchange based in New York City. Steve then joined CEX.io and was able to launch their regulated US-based cryptocurrency. Steve then went on to become the CEO at currency.com when he ran for four years and was able to lead currency.com to being fully acquired in 2025.